Project final report

Improving smallholder incomes in the north-western highlands of Vietnam by increasing access and competitiveness in regional temperate and subtropical fruit markets - Final report

Date released
30 November 2021
Publication Code

Oleg Nicetic, Dinh Thi Huyen Tram, Le Thi Hang Nga


This project aimed to improve the income and livelihoods of ethnic minority households in north-western Vietnam, and to increase their access to and competitiveness in Asian temperate fruit markets through more strategic market-driven industry planning and development. Outcomes for this project included:

  • Evaluated consumer and market dynamics
  • Supported government-led planning, co-ordination and development
  • Overcame barriers to adoption of improved varieties and cultivation techniques; and
  • Developed competitive consumer-driven value chain and marketing models for engagement with more profitable markets.

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